Sales Skills Course

4 - 6 HOURS10 - 30 PEOPLELOW DIFFICULTY

A good salesperson isn’t someone who can “talk an Eskimo into buying a fridge.” It’s someone the customer trusts. Someone who knows when to speak—and when to stay silent. Someone who can identify a need before the client even realizes it. And someone who can say “no” when it’s fair to do so.

This course isn’t about manipulation or pressure. It’s about being a professional partner in business. Practical, human, and results-focused. We’ll show you how to lead a sales conversation from the first contact to closing the deal—and how to turn it from a one-time transaction into the start of a relationship.

Course Program

  • The Modern Salesperson: Role, Mindset, Tools.
    It’s no longer about “convincing.” It’s about finding a win-win. How to sell without pressure and with respect.
  • Identifying Needs and Building Trust.
    When you ask smart questions, clients tell you what they really need. We’ll teach you how.
  • Presenting Value, Not Just Products.
    How to talk about what you offer—in the customer’s language, not technical specs.
  • Negotiation and Handling Objections.
    Price, timing, competition? Objections aren’t problems—they’re opportunities. We’ll teach you how to read and use them.
  • Closing Deals with Ease.
    When to ask for the partnership—and how to do it naturally, without pressure.
  • Follow-up and After-Sales Care.
    The first sale is just the beginning, not the goal. How to build relationships that bring repeat business.

Training Methodology

Real business situations – no fluff, just training on calls, meetings, emails, and negotiations.
Role-play and conversation practice – experience different client types and reactions, with concrete feedback.
Analysis of your own sales style – discover what works and what can be improved.
Case studies from your own practice – we tailor the course to your industry and situations.
Respect for sales ethics – no manipulation, just honest work with the value you offer.

Program Overview

We start with the most important thing—your attitude toward sales and clients. We’ll identify what type of salesperson you are and which techniques suit you best. Then, we’ll move through the stages of the sales process—from making initial contact to closing the deal and providing follow-up service.

The course is built around training real-life situations: you’ll practice opening approaches, leading meetings, handling objections, and negotiating prices. You’ll learn how to manage both the client’s emotions and your own nerves. The result is greater confidence, naturalness, and the ability to adapt to different types of customers.

Benefits for your team

  • Higher sales success – thanks to better questions, greater empathy, and a focus on value for the client.
  • More confident presence – salespeople know when to speak, when to listen, and how to ask for the deal.
  • Stronger customer relationships – trust that leads to long-term cooperation, not just one-time sales.
  • Ability to handle objections and pressure – salespeople stay composed and guide the conversation toward the goal.
  • An ethical and fair sales culture – sales your company can be proud of.

Why do we do all this?

Because sales are more than just numbers. It’s about relationships, understanding, and the value you bring. And it’s also about being a professional who can close deals—and still look yourself in the mirror.

Our goal isn’t to make you a “better salesperson.” Our goal is to make you a trusted business partner whom customers respect and want to return to.

Je mi líto, ale nemám přiřazený žádný obsah.

Request custom training

  to the processing of personal data.*

Send

Do you need advice? Call us
+420 724 812 712

Other Participants tried

Those who complete their first training with us soon realize that our offering doesn’t end with just one course. Each program brings a new environment, practical challenges, and a different kind of experience—whether it’s a professional workshop, a team game, or an outdoor event. Discover our other unique programs:

Nemám žádné přiřazené položky.

Companies that wanted more than just training

These companies are our satisfied clients—they know that real knowledge doesn’t come from passive listening alone, but through active engagement, solving challenges, and sharing experiences.

Nemám žádná loga.

Learning Through the Eyes of Participants

See what happens when theory steps out of the classroom and into practice. Our training creates situations that engage participants, develop their skills, and leave lasting experiences people talk about long after.

I have no assigned references.